Domain age is an important factor and many people base their valuation on it. So why is age regarded so much? With the age comes credibility, it is a known fact that an older site will rank better in search engine results than a freshly registered domain name.

However there’s a catch. The site should be indexed in order to factor it into domain name appraisal. Unfortunately, majority of buy-as-investment domains have been parked or just left inactive. Here comes the sad bit.

If you buy a domain name that has been registered back in 1998 but has never been indexed by search engines, it is just like buying a fresh domain name. You will spend your first year in the sandbox!

The same goes with domains that had dropped long time ago. Google has kicked it from its index and forgotten about it. Even if Archive.org shows that it has some history on the domain, it doesn’t count in domain name appraisal.

I will say it again: parking is a bad idea, a BAAD idea!!! You feed your parking company and leave yourself in a very disadvantageous situation. Whereas if you built a micro-site for each of your domain name, you would earn more from ads and you would build age, credibility and price. Then when you decided to sell the site and ask for domain name appraisal, you would be given a much nicer estimate! Remember that parked domains almost never get indexed and don’t build the age factor. Micro-sites do! Besides you keep all your revenue!

 

About Eranet
Todaynic.com International Limited(Eranet.com) was incorporated in Hong Kong in 2005, directly under Todaynic.com, Inc. which was established in 2000. As one of the first ICANN (The Internet Corporation for Assigned Names and Numbers), Verisign, HKDNR, and CNNIC (The China Internet Network Information Center) accredited registrars, Eranet is also a leading provider of services in domain name registration and web hosting.

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